NPC 2015 has ended
avatar for plugit.io (OfferGrid Networks (P) Ltd)

plugit.io (OfferGrid Networks (P) Ltd)

The name of the product is plugit.io. It helps businesses to stop ad-spend leakage in their campaigns. It is a self-serve Marketing BI platform, which discovers spend leaks, provides instant recommendations, and actions to be taken. The actions are programmatic, so the business can do the leak control directly from the plugit dashboard. It works on heuristics, predictive algorithms and is commercialized with Google Adwords right now.